Services - Communication - Relationship with the Press

After an ample process, getting knowledge about the client, Midialink carries out the Relationship with the Press Service, using a pro-active methodology that offers visibility about the work being done, providing results directed to generating business, with the correct exposition of this client in the media.

Linking planning, communication and evaluation, the Medialink journalists team, develops pro-actively, a series of activities to reach the proposed aim:

Planning
• Three Months Activities Plans;
• Periodic meetings with the client (weekly, biweekly , or monthly);
• Special Action Plans (Events, etc.).

Training
• Media Training;
• Message definition/unification;
• Preparation for interviews.

Communication
• Generation of custom made guide lines;
• Relationship with the press programs;
• Generation of success cases;
• Briefing and following interviews;
• Press Conferences;
• Writing press releases, notes, etc.;
• Articles writing (ghost writer).
• National road shows with the press;
• International road shows with the press;
• International executives visits;
• Presentations to the press;
• Crisis Management.

Evaluation
• Daily Clipping;
• Biweekly Activities Report;
• Media Report (see more clicking here);
• Special Reports;
• Comparisons with the competitors exposure;
• Image survey with the press.